For these Nordic salmon farmers, it’s niche-ly done

Jason Holland

Prioritizing quality and provenance over volume, Iceland and the Faroe Islands are plowing a rich furrow in the sector Iceland is focused on the quality of its salmon over the scale of its output, predominantly servicing the uppermost sales channels in the United States and Europe. Photo courtesy of ArcticFish. When it comes to meeting…

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  • Jason Holland

    Jason Holland

    Jason Holland is a London-based writer for the international seafood, aquaculture and fisheries sectors. Jason has accrued more than 25 years of experience as a B2B journalist, editor and communications consultant – a career that has taken him all over the world. He believes he found his true professional calling in 2004 when he started documenting the many facets of the international seafood industry, and particularly those enterprises and individuals bringing change to it.